how to choose toothpaste ??

Toothpaste contains ingredients suitable for each purpose, such as the prevention of caries, periodontal disease or tartar. Get to know the effects of each ingredient and choose toothpaste that suits the conditions of your mouth.

• Get to know the features of toothpaste, and choose a product that suits the conditions of your mouth or your purposes.

Toothpaste Ingredients

Toothpaste contains ingredients suitable for each purpose.

Major active ingredients and their effects

Toothpaste tubes or the packaging contain a label listing the ingredients of the product. In addition, if toothpaste has a label of “quasi drug”, this indicates that the product contains active ingredients.

Major Ingredients and Their Effects

Standard Usage Amount

Standard Usage Amount

Use about 1 to 2 cm (approx. 1g) of toothpaste each time, so that the active ingredients can maximally exert their effects.

“Won’t abrasives contained in toothpaste damage the surface of my teeth?”

Toothpaste contains abrasives that have been confirmed not to be damaging to teeth. If brushing is performed correctly, it will not damage your teeth.

points to note when Choosing Toothpaste

By choosing and using toothpaste with medicinal effects that suit your purposes, it will be more effective in protecting your teeth and mouth.

Active ingredient	Major Action/mechanism	Actions
Sodium monofluorophosphate (fluorine)	Strengthens the tooth substrate, promotes remineralization, suppresses acid production	Prevents caries and progression of caries
Sodium fluoride (fluorine)
Tranexamic acid	Anti-inflammatory effect	Prevents gingivitis and periodontitis (pyorrhea) Prevents bleeding
Phellodendron amurense extract	Anti-inflammatory effect, astringent effect	Prevents gingivitis and periodontitis (pyorrhea)
Dipotassium glycyrrhizate	Anti-inflammatory effect	Prevents gingivitis and periodontitis (pyorrhea) Prevents bad breath
β-Glycyrrhetinic acid
Tocopherol acetate (vitamin E)	Promotion of Blood circulation
Sodium chloride	Astringent effect
Isopropyl methylphenol (IPMP)	Disinfecting effect	Prevents gingivitis Prevents bad breath Prevents caries and progression of caries
Cetylpyridinium chloride (CPC)
Sodium lauroyl sarcosinate (LSS)		Prevents bad breath Prevents caries and progression of caries
Aluminum lactate	Occlusion of dentinal tubules	Prevents teeth sensitivity
Potassium nitrate	Prevents transmission of stimulus
Polyethyleneglycol	Breaks down cigarette tar and nicotine	Removes cigarette tar and nicotine
Polyphosphate sodium	Prevents tartar formation, separates cigarette stains from the teeth	Prevents tartar deposition Removes cigarette tar and nicotine

“Children should only use toothpaste after they learn to rinse their mouth.”

Most toothpaste for children contains fluorine and is effective for strengthening their teeth. Small children, however, have the tendency to dislike brushing their teeth, and there is a concern that they may swallow toothpaste since they cannot rinse their mouths thoroughly. Since toothpaste should basically be rinsed out of the mouth, children should use it only after they learn to rinse their mouths thoroughly.